Should you open a Turkish restaurant in Wiltshire?
Wiltshire scores 64 out of 100 on our demand index — possible, but competitive. The council currently has 35 Turkish restaurants against an estimated 5,360 monthly searches for Turkish food, which works out to roughly 13,430 residents for every Turkish restaurant already trading here. The single biggest factor behind that number is overall market size, which ranks higher here than in most other councils in England and Wales. That combination of supply, search interest and population is what the verdict above is based on: Wiltshire looks possible, but competitive for someone weighing up whether to open a Turkish restaurant in the area, relative to every other council we track.
Read next: How to Open a Turkish Restaurant in the UK in 2026: Step-by-Step Guide
How this score breaks down
How Wiltshire compares in South West
Wiltshire ranks 9 of 26 councils in South West by demand score, and 1 of 26 by number of Turkish restaurants. The table below shows its four nearest neighbours by score.
| Council | Demand score | Verdict | Turkish restaurants | Monthly searches |
|---|---|---|---|---|
| Wiltshire | 64 | Balanced | 35 | 5,360 |
| Bournemouth, Christchurch and Poole | 73 | Underserved | 24 | 3,230 |
| East Devon | 70 | Balanced | 2 | 1,381 |
| Teignbridge | 69 | Balanced | 2 | 1,234 |
| South Hams | 58 | Balanced | 1 | 811 |
Where the gap is
- Wiltshire doesn't show an obvious quality or saturation gap: its restaurants average 4.3 Google stars (close to the 4.3-star England & Wales average), and its 35 restaurants look broadly in line with local demand — a balanced market rather than an obvious opening.
The hygiene picture
Of the 37 Turkish food businesses we hold hygiene data for in Wiltshire, 67% are rated 5 (the top FSA score) and 0% are rated 2 or below, with 5 still awaiting inspection — hygiene standards locally are mixed, leaving room to differentiate on cleanliness.
Where they cluster: Most Turkish restaurants in Wiltshire sit in SN10, BA14 and SP9 — 4 in SN10, 4 in BA14, 4 in SP9.
Restaurants already here
| # | Name | Postcode | Hygiene rating |
|---|---|---|---|
| 01 | ANTEP PIDE PIZZA | BA14 8AE | 5 |
| 02 | Atlantic Fish Bar | SP9 7LG | 5 |
| 03 | Calne Charcoal Grill | SN11 0BS | 5 |
| 04 | Castle Kebab and Pizza | BA14 8AR | 5 |
| 05 | Downton Grill & Kebab | SP5 3LX | 5 |
| 06 | Flames Kebab House | BA14 8AU | 5 |
| 07 | Istanbul Kebab Pizza House | BA13 3SF | 5 |
| 08 | Ludgershall Grill | SP11 9LU | 5 |
and 29 more See every Turkish restaurant in Wiltshire →
What it would cost here
Fitting out a 100 m² Turkish restaurant in Wiltshire with a mid-range fit-out, using our small-town cost assumptions, comes to roughly £174,402 – £348,546 up front. The two largest lines are fit-out & build (£90,000 – £150,000) and kitchen equipment (£20,847 – £76,060).
Open the full cost calculator for Wiltshire →
Planning estimate only — see the cost calculator for the full breakdown and assumptions.
Frequently asked questions
- How many Turkish restaurants are in Wiltshire?
- Wiltshire currently has 35 Turkish restaurants.
- Is there demand for a Turkish restaurant in Wiltshire?
- Yes — an estimated 5,360 monthly searches relate to Turkish food in Wiltshire, giving it a demand score of 64/100.
- What would it cost to open a Turkish restaurant in Wiltshire?
- A 100 m² restaurant with a mid-range fit-out costs roughly £174,402 – £348,546 to open in Wiltshire, based on our cost model.
- How does Wiltshire compare to the rest of South West?
- Wiltshire scores 64/100 and ranks 9 of 26 in South West. The region's top-scoring council is Bristol, City of, at 89/100.
Thinking about opening here?
Tell us where, and we'll send you the local numbers — population, competition, and rent benchmarks.